Author Archives: Kevin George

Landing Page September 29, 2021
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How do you get your subscribers to stay on your landing page and register for your webinar? What makes for a captivating design? Read on...
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Email Delivery September 24, 2021
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Email campaigns are a great channel for repeat business, only if you get them right! Learn everything about A/B testing your emails with actionable in...
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Email Automation September 23, 2021
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Some tips and tricks for healthcare organizations to get the most out of automated email marketing ...
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Email Marketing September 10, 2021
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Predictive marketing is here to stay. But how is it supercharging email marketing in 2021? This blog takes a quick dive...
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Email Marketing August 26, 2021
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Detailed guide to holiday email marketing with best practices, actionable tips, and examples...
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CRM August 25, 2021
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How can B2B businesses leverage CRM for email marketing? What are the best practices to enhance metrics and the overall ROI? Read on...
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Interactive emails are a coveted but difficult beast to tame. Going down this road? Learn why an expert email developer would be your best hedge...
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Email Automation August 12, 2021
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If done wrong, email automation can do more harm than good. Learn about the pitfalls that can lead to email automation failure and how to avoid them ...
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Email Marketing July 29, 2021
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No marketing campaign can ever take off without the right email list. In this detailed guide, we learn to build one from scratch...
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While offshore hiring saves you massive costs, it is believed that it has its drawbacks too. So, is it worth it? Read on to find out...
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CRM July 21, 2021
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Your CRM analytics can empower you to craft personalized and highly effective campaigns for your readers. Read on to find out how...
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Email Delivery July 7, 2021
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With Apple’s new Mail Privacy Protection, marketers can no longer track engagement metrics accurately. We explore some solutions here ...
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CRM June 28, 2021
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Debating between investing in a CRM solution and a project management software? Here are factors and unique use cases to consider. Read on....
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Email Delivery June 21, 2021
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Looking for some best practices to nail different kinds of landing pages for your ecommerce marketing? Read on. ...
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Email Marketing June 14, 2021
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CRMs offer a rich data repository, segmentation, personalization, integration, and automation capabilities. Read on to know more about it ...
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