{"id":11995,"date":"2018-10-16T18:58:22","date_gmt":"2018-10-16T13:28:22","guid":{"rendered":"https:\/\/email.uplers.com\/blogs\/?p=11995"},"modified":"2020-07-30T23:49:24","modified_gmt":"2020-07-30T18:19:24","slug":"zurb-the-framework-to-design-responsive-emails","status":"publish","type":"post","link":"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/","title":{"rendered":"Zurb (Foundation): The Framework to Design Better Responsive Emails"},"content":{"rendered":"<p>As 54% of emails are opened on a mobile device, your emails ought to be optimized for mobile email clients. Zurb is a responsive front-end framework to simplify the designing of emails that render well on every device.<\/p>\n<p>It helps in creating a remarkable experience for the reader as it helps in navigating how different email clients handle HTML and offer tested patterns that work perfectly with Outlook and all other major email clients.<\/p>\n<blockquote><p><a href=\"https:\/\/email.uplers.com\/blog\/email-rendering-issues-in-outlook-and-hacks\/\" target=\"_blank\" rel=\"noopener noreferrer\">Are you struggling with creating emails that render well on Outlook? Read Outlook hacks here&gt;&gt;<\/a><\/p><\/blockquote>\n<p>Uplers understand the challenges with building <strong><em>responsive <\/em><\/strong><a href=\"https:\/\/email.uplers.com\/psd-to-email-html-conversion-service\/?email_signature_blog\" target=\"_blank\" rel=\"noopener noreferrer\">HTML emails<\/a>. Therefore, to make HTML emails less taxing for you, Zurb framework can be used with CSS and Inky coding.<\/p>\n<h3>1.CSS Coding<\/h3>\n<p>We help you create HTML emails with inbuilt class as specified in the Zurb framework.<\/p>\n<h3>2. Inky Coding<\/h3>\n<p>The container tag of Inky coding is compatible with all email clients.<\/p>\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-17416 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/psd-to-email-html-conversion-service\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"192\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/html-email-coding-768x192-1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/html-email-coding-768x192-1.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/html-email-coding-768x192-1-300x75.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/html-email-coding-768x192-1-624x156.jpg 624w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/div><\/div>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12000 size-full\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/10\/inky-html.jpg\" alt=\"inky-html\" width=\"600\" height=\"880\" \/><\/h2>\n<h2><strong>Type of Emails Created Through Zurb<\/strong><\/h2>\n<h3>1. Transactional Emails<\/h3>\n<p><a href=\"https:\/\/email.uplers.com\/blog\/everything-about-transactional-emails\/\">Transactional emails<\/a> can bring 6x the revenue of a normal marketing email. Here\u2019s a list of the type of transactional emails that can be created with the help of Zurb.<\/p>\n<ul>\n<li>Email address confirmations<\/li>\n<li>Password resets<\/li>\n<li>Purchase receipts<\/li>\n<li>&#8220;Thank you&#8221; messages<\/li>\n<li>Account balance updates<\/li>\n<li>Weekly manifests<\/li>\n<li>Auto-responders<\/li>\n<li>Support requests<\/li>\n<li>Cart abandonment<\/li>\n<li>Monthly invoices<\/li>\n<li>App error alerts<\/li>\n<li>Automated re-engagement<\/li>\n<\/ul>\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-17410 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/email-marketing-automation-services\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"200\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2019\/07\/email-automation.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2019\/07\/email-automation.jpg 800w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2019\/07\/email-automation-300x75.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2019\/07\/email-automation-768x192.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2019\/07\/email-automation-624x156.jpg 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/div><\/div>\n<ol start=\"2\">\n<li>\n<h3>Marketing Emails<\/h3>\n<\/li>\n<\/ol>\n<p>42% businesses find email as the most effective lead generation channel. The following is the list of the marketing emails commonly used by marketers.<\/p>\n<ol>\n<li>New product launches<\/li>\n<li>Sale emails<\/li>\n<li>Periodic deal alerts<\/li>\n<li>Newsletters<\/li>\n<li>Reminders<\/li>\n<li>Event invites<\/li>\n<\/ol>\n<h3>3. Drip Emails<\/h3>\n<p><a href=\"https:\/\/email.uplers.com\/infographics\/drip-email-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Drip Emails drive 80% higher open rates<\/a> when compared to single sends. Examples of drip emails that can be created through Zurb framework are as below:<\/p>\n<ol>\n<li>Welcome emails<\/li>\n<li>Onboarding<\/li>\n<li>Courses and classes<\/li>\n<li>Lead nurturing<\/li>\n<\/ol>\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-17409 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/email-marketing-campaign-management-services\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"200\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/08\/campaign-management.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/08\/campaign-management.jpg 800w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/08\/campaign-management-300x75.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/08\/campaign-management-768x192.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/08\/campaign-management-624x156.jpg 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/div><\/div>\n<h3>Zurb Compatibility<\/h3>\n<ul>\n<li>Media query by Zurb does not work in Gmail Mobile App. Therefore, the desktop view will be considered in the Gmail Mobile App.<\/li>\n<li>There is no Compatibility DPI Screen in Zurb.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12001 size-full\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/10\/email-client-compatibility-zurb.jpg\" alt=\"email-client-compatibility-zurb\" width=\"600\" height=\"1358\" \/><\/p>\n<h3>ESP Support for Zurb Emails<\/h3>\n<p>Almost all the major Email Service Providers support Zurb emails.<\/p>\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-17421 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/email-service-provider-esp-integration\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"200\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/Web-Banner-K_V1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/Web-Banner-K_V1.jpg 800w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/Web-Banner-K_V1-300x75.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/Web-Banner-K_V1-768x192.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/01\/Web-Banner-K_V1-624x156.jpg 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/div><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-11999 size-full\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/10\/zurb-email-service-providers.jpg\" alt=\"zurb-email-service-providers\" width=\"600\" height=\"600\" \/><\/p>\n<h3>Wrapping Up<\/h3>\n<p>Are you looking forward to getting beautiful Zurb emails designed and coded for every screen, web browser, and email client?<br \/>\n<a href=\"https:\/\/email.uplers.com\/contact-us\/\" target=\"_blank\" rel=\"noopener noreferrer\">Get in touch with Uplers<\/a> and we would love to help.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As 54% of emails are opened on a mobile device, your emails ought to be optimized for mobile email clients. Zurb is a responsive front-end framework to simplify the designing of emails that render well on every device. It helps in creating a remarkable experience for the reader as it helps in navigating how different [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12008,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[382],"tags":[],"class_list":["post-11995","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-coding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Using Zurb Framework to design Responsive Email Templates<\/title>\n<meta name=\"description\" content=\"Get to know why we support ZURB - a popular front-end framework to deliver fully responsive HTML email templates that render well on every device.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Using Zurb Framework to design Responsive Email Templates\" \/>\n<meta property=\"og:description\" content=\"Get to know why we support ZURB - a popular front-end framework to deliver fully responsive HTML email templates that render well on every device.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/\" \/>\n<meta property=\"og:site_name\" content=\"Email Uplers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/email.uplers\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-16T13:28:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-30T18:19:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/10\/zurb-emails.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"540\" \/>\n\t<meta property=\"og:image:height\" content=\"217\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kevin George\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@email_uplers\" \/>\n<meta name=\"twitter:site\" content=\"@email_uplers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin George\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/\",\"url\":\"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/\",\"name\":\"Using Zurb Framework to design Responsive Email Templates\",\"isPartOf\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/zurb-the-framework-to-design-responsive-emails\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2018\/10\/zurb-emails.jpg\",\"author\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/#\/schema\/person\/7ffa431167e8be5eb07b050cd5c663fa\"},\"description\":\"Get to know why we support ZURB - 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