{"id":3035,"date":"2016-03-09T07:50:30","date_gmt":"2016-03-09T07:50:30","guid":{"rendered":"https:\/\/email.uplers.com\/blogs\/?p=3035"},"modified":"2020-04-07T12:12:14","modified_gmt":"2020-04-07T06:42:14","slug":"crazy-email-marketing-ideas-to-boost-sales-this-fools-day","status":"publish","type":"post","link":"https:\/\/email.uplers.com\/blog\/crazy-email-marketing-ideas-to-boost-sales-this-fools-day\/","title":{"rendered":"Crazy Email Marketing Ideas to Boost Sales for April Fool\u2019s Day"},"content":{"rendered":"

Whether you are at home, college or at office; April fool\u2019s day is all about having fun, playing crazy pranks, and splashing the dash of laughter. But for email marketers, it brings ample opportunities of trolling their subscribers\u2019 and making them aware of the offers and discounts. Thus, if you too are planning an email campaign<\/a> for Fool\u2019s day that is both informative and humorous\u2026read on!!!<\/p>\n

Traits of a Winning April Fool\u2019s day email campaign<\/h2>\n

Sticking to the Brand\u2019s Image<\/h3>\n

If you\u2019re planning to give your consumers a dose of humor, be ensured that it reflects your brand\u2019s aura. This will not only lighten up your subscribers\u2019 moods, but also make them aware them of your brand. Just like Boden did to troll their readers.<\/p>\n

\"Boden-april<\/p>\n

Boden has cleverly increased their brand\u2019s visibility as well as added a witty element to make their email amusing.<\/p>\n

\"\"<\/a><\/div><\/div>\n

Planning before Strategizing<\/h3>\n

Before planning your email campaign, keep the goal in mind. Whether you are offering a discount, launching a new product or just entertaining your consumers for a gag, keep your thoughts in a picture first and then strategize accordingly.<\/a> The House Outdoor Gear is a great and practical example of this.<\/p>\n

\"The<\/p>\n

The House Outdoor Gear has cleverly used this email to display their offer in a funny way. After cracking the joke they unveiled it via their compelling copy and displayed the discount in the funniest way possible.<\/p>\n

Easy to Believe Trick<\/h3>\n

In order to keep the special day’s zest going on, you need to come up with an excellent yet too-good-to-be-true idea. The trick should be easy to believe or else it will lose its charm. Domino’s created a win-win strategy that is completely believable yet tricky.<\/p>\n

\"Dominos-april<\/p>\n

This email by Dominos is both witty and wise. This image alone by Dominos is enough to bring a smile on the faces of readers. \ud83d\ude42<\/p>\n

Another great example is from Bonobos. This brand has not only tried to make their consumers laugh, but also created an actual email that contained an image of a horse, ready to be shipped. Now, this is called a joke, Bonobos style.<\/em> \ud83d\ude00<\/p>\n

\"Bonobos-<\/p>\n

\"\"<\/a><\/div><\/div>\n

Don\u2019t Play Around and go Overboard with Brand Image (Strict No-No)<\/h3>\n

April Fool\u2019s day email marketing campaign is all about having fun, getting trolled, and, being funny. Many brands plan email campaigns full of humor, but they don\u2019t realize when they went overboard and ruined the brand\u2019s image. That said; it is quintessential to keep your brand\u2019s image in mind before an email blunder takes place. Overstock did it well in their email. The copy of their email contains great humor, but doesn\u2019t fail to deliver the message.<\/p>\n

\"Overstock-april<\/p>\n

The offer merges well with the copy and delivers a clear message which is quirky & comical.<\/p>\n

Have Fun: It is All About Getting trolled \ud83d\ude42<\/h3>\n

Though, it is crucial to keep the brand and purpose of email campaign in mind, but be ensured that you don\u2019t lose the day\u2019s fun. Let your email spread the joy and humor too. Threadless\u2019s email says it all. It\u2019s comic, wise, and delivers the message flawlessly.<\/p>\n

\"april<\/p>\n

Takeaways<\/h3>\n
    \n
  • Consider the right time to send emails<\/li>\n
  • Don\u2019t go overboard with humor as it can damage your brand\u2019s image<\/li>\n
  • Be creative and keep your offer both comic and specific<\/li>\n
  • Create compelling copy so subscribers can relate the copy with the offer and your brand<\/li>\n<\/ul>\n

    Still craving for April fool\u2019s emails that can knock out your subscribers with laughter, while pitching your brand too? We can help design & code beautiful and comic emails.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Whether you are at home, college or at office; April fool\u2019s day is all about having fun, playing crazy pranks, and splashing the dash of laughter. But for email marketers, it brings ample opportunities of trolling their subscribers\u2019 and making them aware of the offers and discounts. Thus, if you too are planning an email […]<\/p>\n","protected":false},"author":1,"featured_media":3043,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,381,10],"tags":[632,895,634,668,316,635,346,275,633],"class_list":["post-3035","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-delivery","category-email-design","category-email-marketing","tag-april-fools-day-email-marketing","tag-april-fools-day-email","tag-april-fools-day-email-examples","tag-april-fools-day-email-templates","tag-april-fools-day-emails","tag-custom-email-templates-for-fools-day","tag-email-marketing","tag-email-marketing-tips","tag-fools-day-emails"],"yoast_head":"\nApril fools day email examples to get your customers ROFL<\/title>\n<meta name=\"description\" content=\"Fool's day is approaching and it's time for email marketers to have fun and troll their subscribers with amusing 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