{"id":39894,"date":"2024-06-10T18:33:45","date_gmt":"2024-06-10T13:03:45","guid":{"rendered":"https:\/\/email.uplers.com\/blog\/?p=39894"},"modified":"2024-06-20T14:08:47","modified_gmt":"2024-06-20T08:38:47","slug":"litmus-email-testing-within-marketing-cloud","status":"publish","type":"post","link":"https:\/\/email.uplers.com\/blog\/litmus-email-testing-within-marketing-cloud\/","title":{"rendered":"How to Perform Litmus Email Testing within Marketing Cloud"},"content":{"rendered":"\n<p>ESP integrations allow marketers like you to centralize customer data, have a unified, top-level view of multiple workflows, and increase productivity. An efficient, intuitive, and updated marketing stack is the cornerstone of a brand.&nbsp;<\/p>\n\n\n\n<p>So much for the use of integrations. The problem arises in the knowledge gaps that exist concerning the different technical ecosystems of ESPs.&nbsp;<\/p>\n\n\n\n<p>But then, what are experts for?! With proficiency in more than <a href=\"https:\/\/email.uplers.com\/email-service-provider-esp-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">50 ESPs<\/a>, and also a Salesforce partner, we know our way around email service providers.\u00a0<\/p>\n\n\n\n<p>This guide will show you how to perform Litmus <a href=\"https:\/\/email.uplers.com\/blog\/email-testing-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">email testing<\/a> in Salesforce Marketing Cloud. Let\u2019s begin!&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"#Sync\">Sync Litmus to SFMC<br><\/a><\/li><li><a href=\"#Emails\">Sync Litmus Emails to SFMC<br><\/a><\/li><li><a href=\"#Import\">Import Emails for Testing<br><\/a><\/li><li><a href=\"#Conduct\">Conduct Spam Tests<\/a><br><\/li><li><a href=\"#Test\">Test Dynamic Emails<br><\/a><\/li><li><a href=\"#Integrated\">View Integrated Report<\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Sync\"><strong>1. <strong>Sync Litmus to Marketing Cloud<\/strong><\/strong><\/h2>\n\n\n\n<p>The first step is to connect Litmus to your Marketing Cloud instance. Follow the steps:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Log in to your Salesforce Marketing Cloud account. Click your name on the upper-right corner. Select Setup from the Settings menu&nbsp;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"405\" height=\"342\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image7.png\" alt=\"Sync Litmus to Marketing Cloud\" class=\"wp-image-39895\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image7.png 405w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image7-300x253.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image7-166x140.png 166w\" sizes=\"auto, (max-width: 405px) 100vw, 405px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Select Installed Packages under Platform Tools in the left menu, as shown<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"508\" height=\"821\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image1-2.png\" alt=\"Select Installed Packages\" class=\"wp-image-39896\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image1-2.png 508w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image1-2-186x300.png 186w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image1-2-87x140.png 87w\" sizes=\"auto, (max-width: 508px) 100vw, 508px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Select New. Enter a name and description of the package. Click Save&nbsp;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"664\" height=\"333\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image9.png\" alt=\"New Package Details\" class=\"wp-image-39897\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image9.png 664w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image9-300x150.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image9-279x140.png 279w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image9-624x313.png 624w\" sizes=\"auto, (max-width: 664px) 100vw, 664px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-20795 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/salesforce-marketing-cloud-email-specialist\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"200\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/07\/campaigns-in-SFM_V1-1.jpg\" class=\"attachment-full size-full\" alt=\"Let us manage your email campaigns in SFMC\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/07\/campaigns-in-SFM_V1-1.jpg 800w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/07\/campaigns-in-SFM_V1-1-300x75.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/07\/campaigns-in-SFM_V1-1-768x192.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/07\/campaigns-in-SFM_V1-1-624x156.jpg 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>In the Add Component popup, click Add Component, select API Integration, and click Next&nbsp;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"401\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image13.png\" alt=\"Choose your Component Type\" class=\"wp-image-39899\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image13.png 672w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image13-300x179.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image13-235x140.png 235w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image13-624x372.png 624w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Select the Integration Type; Server-to-Server in this case<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"386\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image10.png\" alt=\"elect the Integration\" class=\"wp-image-39898\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image10.png 660w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image10-300x175.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image10-239x140.png 239w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image10-624x365.png 624w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Select the relevant permissions as shown here, then click Save<\/li><\/ul>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_6666ee9caa578_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image5.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_6666ee9caa578_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image5.png\" alt=\"Set Server-to-Server Properties\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p style=\"text-align: center;\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Image source<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<ul class=\"wp-block-list\"><li>You should be able to view the API integration details, such as Client ID, Client Secret, and Tenant subdomain&nbsp;<\/li><\/ul>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"837\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2-1024x837.png\" alt=\"view the API integration details\" class=\"wp-image-39901\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2-1024x837.png 1024w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2-300x245.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2-768x627.png 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2-171x140.png 171w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2-624x510.png 624w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image2-2.png 1071w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Next, go to your Litmus instance. Under Settings, select Manage ESPs. You\u2019ll be required to furnish the following details.<\/li><\/ul>\n\n\n\n<p>(You can find the Tenant subdomain between \u201chttp:\/\/\u201d and \u201c.auth\u201d in the Authentication Base URI. Find the Tenant instance from the URL in your browser\u2019s address bar when you\u2019re logged into your Marketing Cloud instance)<\/p>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"725\" height=\"515\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image14.png\" alt=\"Sunc with SFMC\" class=\"wp-image-39902\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image14.png 725w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image14-300x213.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image14-197x140.png 197w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image14-624x443.png 624w\" sizes=\"auto, (max-width: 725px) 100vw, 725px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/93-esp-sync-for-salesforce-marketing-cloud\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Click Authenticate &amp; Add ESP. The setup is complete.<\/li><\/ul>\n\n\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-19773 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/salesforce-marketing-cloud-email-specialist\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"200\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/04\/SFMC-EMAIL-UPLERS.png\" class=\"attachment-full size-full\" alt=\"Hire a team of SFMC experts to help with your email campaign management\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/04\/SFMC-EMAIL-UPLERS.png 800w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/04\/SFMC-EMAIL-UPLERS-300x75.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/04\/SFMC-EMAIL-UPLERS-768x192.png 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2020\/04\/SFMC-EMAIL-UPLERS-624x156.png 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/div><\/div>\n\n\n\n<p><strong>Read more:<\/strong> <a href=\"https:\/\/email.uplers.com\/infographics\/choosing-right-esp-for-email-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Considerations for Selecting the Right ESP for Email Marketing<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Emails\">2. <strong>Sync Litmus Emails to Marketing Cloud&nbsp;<\/strong><\/h2>\n\n\n\n<p>Now that your Litmus account is connected to your Marketing Cloud instance, you can sync emails built in Litmus Builder to Salesforce for testing.&nbsp;<\/p>\n\n\n\n<p>The process is simple from here on. From the Builder tab, select the Sync to ESP option. That\u2019s all! You can view the process in the following grab.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-center border1-black\"><img loading=\"lazy\" decoding=\"async\" width=\"658\" height=\"370\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXfbL7Gvy-RN8scZfRKN0GgZwYaNJlOZTy16sQFzLq2dMjR-E2F7In7gCEZZL1mFBz78oQtjoDrBm9eMfJ8NKTS5i4VpiJhVo8wH0jzBdhhGsa1gwJ26z10bwrq_LfsjGxvq1Jqt2ulc4Agbf1yt8SucFvA9?key=Y5ewVltc9PY-KPxGji1UdA\"><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/330-litmus-sfmc-guide#connect\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Import\">3. <strong>Import Your Email for Review And Testing&nbsp;<\/strong><\/h2>\n\n\n\n<p>You can now import your preferred email for a final review and testing. Follow the steps below:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Select Create New on Litmus<br><\/li><li>Select Test to run a pre-send test<br><\/li><li>Click Next; from the dropdown, select Choose an email service provider<\/li><\/ul>\n\n\n\n<p>You can view the process in the following screenshot.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-center border1-black\"><img loading=\"lazy\" decoding=\"async\" width=\"658\" height=\"370\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXci-PLRJJnlUUnJKlSenlK3GljiToeey4703HWb9hDFgVKpMip_Bnbj4XdOX5t20T6hYG6PGluzfx0sDzJ6mub3hnG7Lu6F9ntCTunBEnmC6F553Uk723Q4rWLahzRR9CjudoIU24LHDtE-EAw_RhOXVJ0?key=Y5ewVltc9PY-KPxGji1UdA\"><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/330-litmus-sfmc-guide#connect\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Conduct\">4. <strong>Conduct A Spam Test<\/strong><\/h2>\n\n\n\n<p>Speaking of testing, Litmus allows you to perform a quick Spam test. We recommend testing your emails for potential spam. Here are the steps:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Go to Test. Then, select View and create spam tests<br><\/li><li>In the upper right corner (shown in the below grab), click Start a new Spam Test<br><\/li><li>From the Pull from your ESP dropdown, choose your ESP, then click Start your Test&nbsp;<\/li><\/ul>\n\n\n\n<p class=\"has-text-align-center border1-black\"><img loading=\"lazy\" decoding=\"async\" width=\"639\" height=\"359\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXecOYxA0QCm-HHWmkJJbQiYx2mCpyIkfAUxBpBpaFx98ojCT8gGMyWZtNbCwwbIAIt4DknBX943TTzl6wVs3od15uLpn7zHfkXhPmqgQD3UM9Jc9sJe2LAKfHvljDmHd1nSCJ-TEUlmA54X1vIz25rfVoFD?key=Y5ewVltc9PY-KPxGji1UdA\"><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/330-litmus-sfmc-guide#connect\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<p>Read More:<a href=\"https:\/\/email.uplers.com\/blog\/tips-to-create-a-perfect-email-template-with-sfmc\/\" target=\"_blank\" rel=\"noreferrer noopener\"> How To Create An Email Using Salesforce Marketing Cloud<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Test\"><strong>Test Dynamic Content in Your Emails in SFMC<\/strong><\/h2>\n\n\n\n<p>You can also test dynamic content in your emails within Marketing Cloud:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Log in to your Salesforce Marketing Cloud account<br><\/li><li>Choose the email whose dynamic content you want to test. Select one version of the email<br><\/li><li>Open the Litmus Extension from the Chrome bar<br><\/li><li>Select another version of the email. Click the Refresh button in Litmus Extension to test the versions<\/li><\/ul>\n\n\n\n<p class=\"has-text-align-center\"><img loading=\"lazy\" decoding=\"async\" width=\"617\" height=\"347\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXc9Dggyu5Y019ENKP-EnqZRJ0rlq-Cl-vRc74TqbUdaQLhCGT-N3I-8XP4wPAV8PgM1DAMosTWjclDN1LbQENC4baHB7G3Yjk0mBcQdykF2-Ltcq8XuHsP8wEjVQNAYh3XIMSdi6L3zio0sx3YOPtiMhjZC?key=Y5ewVltc9PY-KPxGji1UdA\"><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/330-litmus-sfmc-guide#connect\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<p>The above method involved testing emails at the rule level with Litmus Extension. You can also test emails at the subscriber level. These are the steps:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Log in to your Salesforce Marketing Cloud account<br><\/li><li>Open the email you want to test in SFMC in Preview and Test<br><\/li><li>Now, choose the subscriber from the subscriber list<br><\/li><li>Next, log in to your Litmus account. Then, go to Litmus Previews<br><\/li><li>Preview the different versions of dynamic emails across subscribers<\/li><\/ul>\n\n\n\n<p class=\"has-text-align-center border1-black\"><img loading=\"lazy\" decoding=\"async\" width=\"609\" height=\"342\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXe7eTyPn-3zSHccyxJEVwjik4S4d2dnTHtgMznWj7TNVKIcY1_tDfS_oeE3E20wBecw1OvhxzP48idrSUyqYk2ZQqLdCCUmCPBJUojmpRCDG6cDA0wN_lPxGtcV-xpUG7zvxtRoYCsJkSXu0l2twamQwbH5?key=Y5ewVltc9PY-KPxGji1UdA\"><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/330-litmus-sfmc-guide#connect\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n\n<p><strong>Read more:<\/strong> <a href=\"https:\/\/email.uplers.com\/blog\/dynamic-email-content-industry-experts-roundup\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dynamic Content In Email Marketing \u2013 Top Industry Experts Speak<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Integrated\"><strong>Integrated SFMC &amp; Litmus Email Analytics<\/strong><\/h2>\n\n\n\n<p>The Litmus Integrated Insights Report is a tool that gives you a comprehensive view of inter-ESP analytics data. The report integrates email analytics data from Marketing Cloud (or any other ESP) and subscriber engagement data from Litmus into a unified, single-source view.&nbsp;<\/p>\n\n\n\n<p>One of the stand-out features of the Report is Email Performance Indicators. The tool spotlights emails that are over- or under-performing, while also highlighting reasons why.<\/p>\n\n\n\n<div class=\"wp-block-image border1-black\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"777\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1-1024x777.png\" alt=\"Integrated SFMC &amp; Litmus Email Analytics\" class=\"wp-image-39903\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1-1024x777.png 1024w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1-300x228.png 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1-768x583.png 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1-1536x1166.png 1536w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1-184x140.png 184w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/06\/image3-1.png 1999w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/help.litmus.com\/article\/330-litmus-sfmc-guide#connect\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Image source<\/a><\/p>\n\n\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-37694 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/salesforce-marketing-cloud-exacttarget-email-templates\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"240\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2023\/10\/Build-result-oriented-email-marketing-campaigns-with-ease-on-Salesforce.jpg\" class=\"attachment-full size-full\" alt=\"Salesforce\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2023\/10\/Build-result-oriented-email-marketing-campaigns-with-ease-on-Salesforce.jpg 1000w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2023\/10\/Build-result-oriented-email-marketing-campaigns-with-ease-on-Salesforce-300x72.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2023\/10\/Build-result-oriented-email-marketing-campaigns-with-ease-on-Salesforce-768x184.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2023\/10\/Build-result-oriented-email-marketing-campaigns-with-ease-on-Salesforce-624x150.jpg 624w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2023\/10\/Build-result-oriented-email-marketing-campaigns-with-ease-on-Salesforce-600x144.jpg 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"footer\"><strong>SFMC-Litmus Email Marketing, And More!&nbsp;<\/strong><\/h2>\n\n\n\n<p>Specializing in over 50 ESPs, from most-popular to least-popular, we provide seamless migration and integration services. Our ESP-agnostic expertise is supplemented by our broad industry experience, client-centric approach, transparent communication, and data integrity. <a href=\"https:\/\/email.uplers.com\/esp-migration-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">Reach out to our ESP experts<\/a> for all your integration and migration needs.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn testing emails created in Litmus in Salesforce Marketing Cloud. Launch an error-free campaign with spam, dynamic email, &#038; pre-send tests.<\/p>\n","protected":false},"author":81,"featured_media":39907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1158],"tags":[1345,1346,1280],"class_list":["post-39894","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salesforce-marketing-cloud","tag-litmus-email-testing","tag-litmus-email-testing-in-sfmc","tag-salesforce-marketing-cloud"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Perform Litmus Email Testing in Salesforce Marketing Cloud<\/title>\n<meta name=\"description\" content=\"Discover how to integrate Litmus with Salesforce Marketing Cloud for effective spam testing, dynamic email optimization, and error-free email campaigns.\" \/>\n<meta name=\"robots\" content=\"index, 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