<\/strong><\/a><\/li>
<\/strong><\/a><\/li>
<\/strong><\/a><\/li>
What Is Litmus Builder?\n<\/strong><\/h2>\n\n\n\nLitmus Builder is an email builder tool for email design and development<\/a>. The builder has a user-friendly drag-and-drop interface for beginners and a powerful HTML code editor for experienced users. New to these terms? Get to know the difference between drag-and-drop and custom email builders<\/a>.\u00a0<\/p>\n\n\n\nThis means anyone on your team can create professional-looking emails quickly and easily. The following is a screenshot of the Home dashboard in Litmus Builder. <\/p>\n\n\n\n
![\"Litmus](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image7-1024x494.png\")
<\/figure><\/div>\n\n\n\nThe Builder offers the following benefits:<\/p>\n\n\n\n
- Faster email creation:<\/strong> You can create a full-fledged email in half the time. The interface allows for rapid building and editing.
<\/li>- Drag-and-drop ease:<\/strong> If you\u2019re not into coding, you can use the Builder\u2019s drag-and-drop interface to \u201cdrag\u201d and \u201cdrop\u201d pre-built assets onto the layout.<\/li><\/ul>\n\n\n\n
![\"](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image6-1.png\")
<\/figure><\/div>\n\n\n\n- Advanced customization:<\/strong> The Builder offers advanced customization options if you want to exercise more control over your design.
<\/li>- Centralized design hub:<\/strong> Manage all your brand assets, including logos, fonts, and colors, in one central location. This ensures consistent branding across all your emails.<\/li><\/ul>\n\n\n\n
![\"customization](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image5-2.png\")
<\/figure><\/div>\n\n\n\n- Inbox-ready previews:<\/strong> Preview your emails in different inboxes before sending them so you can identify and fix any display issues.<\/li><\/ul>\n\n\n\n
![\"Preview](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image2-4-1024x496.png\")
<\/figure><\/div>\n\n\n\n- Seamless collaboration:<\/strong> Gather feedback and iterate on designs easily with built-in collaboration tools.<\/li><\/ul>\n\n\n\n
So much for what you can do. But how do you get started? Keep reading!\u00a0<\/p>\n\n\n
![\"email](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2022\/05\/1.-Email-marketing-campaigns.png\")
<\/a><\/div><\/div>\n\n\n\n<\/strong>How to Build An Email in Litmus?<\/strong><\/h2>\n\n\n\nCreating an email in Litmus is not rocket science. Instead of being overwhelmed by the feature-rich interface, take it step by step: <\/p>\n\n\n\n
- Create an account on Litmus, then log in to your account
<\/li> - On the Home dashboard, navigate to the top-right corner and click \u2018Create new\u2019<\/li><\/ul>\n\n\n\n
![\"Home](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image1-4-1024x128.png\")
<\/figure><\/div>\n\n\n\n- Select \u2018Build\u2019. Choose from the following three options:\u00a0
- Blank email if you want to add your own HTML code<\/li>
- Choose a template to edit with your email content<\/li>
- Import HTML from a cloud storage service like Google Drive, OneDrive, and Dropbox<\/li><\/ul><\/li><\/ul>\n\n\n\n
![\"Build](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image3-4-1024x200.png\")
<\/figure><\/div>\n\n\n\n- On the Home dashboard, go to the \u2018Send\u2019 button
<\/li> - Send your test email to your Litmus email address. Upon receiving the email, it will show up on the Home dashboard
<\/li> - Hover over the email name, open Builder, and start working on the email<\/li><\/ul>\n\n\n\n
Was that hard? Alright, maybe a little. The key is to take one step at a time. You\u2019re just getting acquainted with the tool, so don\u2019t worry about being slow. <\/p>\n\n\n\n
<\/strong>Benefits Beyond Design <\/strong><\/h2>\n\n\n\n- Error-free emails<\/strong>: Eliminate typos and broken formatting with Litmus, ensuring your emails always make a great impression.
<\/li>- Automated testing<\/strong>: No more concerns about rendering issues across various email clients. Litmus automates testing to ensure your emails look perfect everywhere.
<\/li>- Enhanced teamwork<\/strong>: Litmus’s collaborative features make it simple for teams to collaborate on email campaigns, leading to improved results.
<\/li>- ESP integrations:<\/strong> Seamlessly connect with various Email Service Providers (ESPs) to ensure smooth and efficient campaign execution. Incidentally, learn how to perform Litmus email testing<\/a> within Salesforce Marketing Cloud.
<\/li>- Focus on what matters:<\/strong> By streamlining email creation, you can save valuable time and allow your team to concentrate on other strategic marketing tasks.
<\/li>- Brand consistency:<\/strong> Ensure a cohesive brand image across all your email marketing efforts with centralized design management.<\/li><\/ul>\n\n\n
This means anyone on your team can create professional-looking emails quickly and easily. The following is a screenshot of the Home dashboard in Litmus Builder. <\/p>\n\n\n\n
<\/figure><\/div>\n\n\n\nThe Builder offers the following benefits:<\/p>\n\n\n\n
- Faster email creation:<\/strong> You can create a full-fledged email in half the time. The interface allows for rapid building and editing.
<\/li>- Drag-and-drop ease:<\/strong> If you\u2019re not into coding, you can use the Builder\u2019s drag-and-drop interface to \u201cdrag\u201d and \u201cdrop\u201d pre-built assets onto the layout.<\/li><\/ul>\n\n\n\n
<\/figure><\/div>\n\n\n\n- Advanced customization:<\/strong> The Builder offers advanced customization options if you want to exercise more control over your design.
<\/li>- Centralized design hub:<\/strong> Manage all your brand assets, including logos, fonts, and colors, in one central location. This ensures consistent branding across all your emails.<\/li><\/ul>\n\n\n\n
<\/figure><\/div>\n\n\n\n- Inbox-ready previews:<\/strong> Preview your emails in different inboxes before sending them so you can identify and fix any display issues.<\/li><\/ul>\n\n\n\n<\/figure><\/div>\n\n\n\n
- Seamless collaboration:<\/strong> Gather feedback and iterate on designs easily with built-in collaboration tools.<\/li><\/ul>\n\n\n\n
So much for what you can do. But how do you get started? Keep reading!\u00a0<\/p>\n\n\n
<\/a><\/div><\/div>\n\n\n\n<\/strong>How to Build An Email in Litmus?<\/strong><\/h2>\n\n\n\n
Creating an email in Litmus is not rocket science. Instead of being overwhelmed by the feature-rich interface, take it step by step: <\/p>\n\n\n\n
- Create an account on Litmus, then log in to your account
<\/li> - On the Home dashboard, navigate to the top-right corner and click \u2018Create new\u2019<\/li><\/ul>\n\n\n\n<\/figure><\/div>\n\n\n\n
- Select \u2018Build\u2019. Choose from the following three options:\u00a0
- Blank email if you want to add your own HTML code<\/li>
- Choose a template to edit with your email content<\/li>
- Import HTML from a cloud storage service like Google Drive, OneDrive, and Dropbox<\/li><\/ul><\/li><\/ul>\n\n\n\n<\/figure><\/div>\n\n\n\n
- On the Home dashboard, go to the \u2018Send\u2019 button
<\/li> - Send your test email to your Litmus email address. Upon receiving the email, it will show up on the Home dashboard
<\/li> - Hover over the email name, open Builder, and start working on the email<\/li><\/ul>\n\n\n\n
Was that hard? Alright, maybe a little. The key is to take one step at a time. You\u2019re just getting acquainted with the tool, so don\u2019t worry about being slow. <\/p>\n\n\n\n
<\/strong>Benefits Beyond Design <\/strong><\/h2>\n\n\n\n
- Error-free emails<\/strong>: Eliminate typos and broken formatting with Litmus, ensuring your emails always make a great impression.
<\/li>- Automated testing<\/strong>: No more concerns about rendering issues across various email clients. Litmus automates testing to ensure your emails look perfect everywhere.
<\/li>- Enhanced teamwork<\/strong>: Litmus’s collaborative features make it simple for teams to collaborate on email campaigns, leading to improved results.
<\/li>- ESP integrations:<\/strong> Seamlessly connect with various Email Service Providers (ESPs) to ensure smooth and efficient campaign execution. Incidentally, learn how to perform Litmus email testing<\/a> within Salesforce Marketing Cloud.
<\/li>- Focus on what matters:<\/strong> By streamlining email creation, you can save valuable time and allow your team to concentrate on other strategic marketing tasks.
<\/li>- Brand consistency:<\/strong> Ensure a cohesive brand image across all your email marketing efforts with centralized design management.<\/li><\/ul>\n\n\n
- Automated testing<\/strong>: No more concerns about rendering issues across various email clients. Litmus automates testing to ensure your emails look perfect everywhere.
- Error-free emails<\/strong>: Eliminate typos and broken formatting with Litmus, ensuring your emails always make a great impression.
- On the Home dashboard, go to the \u2018Send\u2019 button
- Select \u2018Build\u2019. Choose from the following three options:\u00a0
- Create an account on Litmus, then log in to your account
- Seamless collaboration:<\/strong> Gather feedback and iterate on designs easily with built-in collaboration tools.<\/li><\/ul>\n\n\n\n
- Centralized design hub:<\/strong> Manage all your brand assets, including logos, fonts, and colors, in one central location. This ensures consistent branding across all your emails.<\/li><\/ul>\n\n\n\n
- Drag-and-drop ease:<\/strong> If you\u2019re not into coding, you can use the Builder\u2019s drag-and-drop interface to \u201cdrag\u201d and \u201cdrop\u201d pre-built assets onto the layout.<\/li><\/ul>\n\n\n\n
![\"email](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2021\/12\/4-1.png\")
<\/a><\/div><\/div>\n\n\n\n![\"email](\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/07\/image4-2-1024x545.png\")
<\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"