{"id":41433,"date":"2024-10-30T16:13:40","date_gmt":"2024-10-30T10:43:40","guid":{"rendered":"https:\/\/email.uplers.com\/blog\/?p=41433"},"modified":"2024-10-30T17:48:53","modified_gmt":"2024-10-30T12:18:53","slug":"blog-holiday-newsletter-template-ideas","status":"publish","type":"post","link":"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/","title":{"rendered":"Top 8 Holiday Newsletter Template Ideas for Effective Seasonal Email Campaigns"},"content":{"rendered":"\n<p>Not so much the \u201cnews\u201d as the \u201cletter\u201d \u2013 that\u2019s where the <a href=\"https:\/\/www.onlyinfluencers.com\/email-marketing-blog-posts\/best-practice-email-strategy\/entry\/from-subscription-to-success-the-rise-of-email-newsletters-as-digital-goldmines\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">newsletter<\/a> fascinates. If email helps to build relationships with your audience, the newsletter turns a portion of that audience into loyal advocates. You sell to one, speak to the other.<\/p>\n\n\n\n<p>This is not to imply that your newsletter <a href=\"https:\/\/www.emailmonday.com\/best-time-to-send-your-email-newsletter\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ought to be non-promotional<\/a>. But let\u2019s face it: It\u2019s easier to promote than to educate and engage. One of the biggest challenges we face while crafting our newsletter is not the promotional bit, but that which comes after we\u2019re done pitching: Educating our subscribers, showing our human side to them, and in fact, being vulnerable. (Yep, let\u2019s not fight shy of the v word.)&nbsp;<\/p>\n\n\n\n<p>If you feel the same way, welcome to the band!<\/p>\n\n\n\n<p>But we know that our subscribers are our advocates. Plus, it\u2019s the holiday season. <a href=\"https:\/\/email.uplers.com\/email-newsletter-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\">Our newsletters<\/a> should be extra special. This includes design and content.\u00a0<\/p>\n\n\n\n<p>Nothing says \u201cconnect\u201d like the holidays. In this blog post, we\u2019ll be exploring 8 holiday newsletter templates. <strong>And when we say newsletter, we mean newsletter, not email templates made to impersonate the newsletter. <\/strong>So, let\u2019s begin!\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"theSkimm\">1. <strong><strong>theSkimm<\/strong><\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_6721fae8cbd48_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/theSkimm.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_6721fae8cbd48_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/theSkimm.png\" alt=\"theSkimm\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: <\/span><a href=\"https:\/\/milled.com\/theskimm\/quinces-one-day-only-sale--w8jus8ftxvpbo3X\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Milled<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>Our first holiday newsletter template, from theSkimm, cuts to the chase with emphasis on holiday shopping. The Editor\u2019s note is personal and furnished with links to e-commerce brands. We love the placement of more such links inside dedicated blocks throughout the email. The content is a nice mix of diverse topics, from product recs to best reads to editor picks\u2014all hitched to the holiday cart.<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Don\u2019t rely on AI to bang out half-pie content. Your newsletter subscriber is essentially a reader. Spice up your copy. But keep it concise.<br><\/li><li>If your newsletter content is not diverse, mix up your subheadings to keep the reader engaged. They can be in the form of questions, remarks, or jokes.<br><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"xtool\">2. <strong>xtool<\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_6721fb65cbd4a_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/xtool.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_6721fb65cbd4a_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/xtool.png\" alt=\"xtool Holiday Newsletter\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: <\/span><a href=\"https:\/\/milled.com\/xtool\/earn-100-times-your-investment-on-holiday-decor-yZT6n4rG1Dfssntp\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Milled<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>Kicking off with a superb hook, xtool\u2019s holiday newsletter leverages color blocking to distinguish holiday-specific content. We also love the use of the multi-column layout where most email newsletters are optimized for horizontal reading. The idea of using dissimilar CTAs for Etsy and xtool is a good example of strategic design.<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Optimize your holiday newsletter for scannability. People are busy during the holidays and don\u2019t have time to read your newsletter from end to end. Use bullets, short paragraphs, and easy-to-understand emojis wherever you can.<br><\/li><li>Use a conversational tone. Tell a story where possible. Include multiple PoVs; diversify the voice of your newsletter. Go off-brand a bit.<br><\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center quote-blog-common is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201c<em>Successful newsletters deliver the information and answers your audience wants \u2013 not branding messages.<\/em>\u201d<\/p><cite>\u2014 Jodi Harris, director of content strategy, Content Marketing Institute<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Strategist\">3. <strong>The Strategist<\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_6721fd13cbd4c_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/The-Strategist.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_6721fd13cbd4c_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/The-Strategist.png\" alt=\"Strategist\u2019s holiday newsletter template\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: Inbox<\/span><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>The Strategist\u2019s <a href=\"https:\/\/email.uplers.com\/blog\/how-to-increase-email-newsletters-subscribers-this-holiday-season\/\" target=\"_blank\" rel=\"noreferrer noopener\">holiday newsletter template<\/a> embraces the F-pattern layout from first to last. With a bold header, minimal text, and colorful 2D graphics, the design is simple, non-disruptive, and captures a reader\u2019s as well as a viewer\u2019s interest. The sans serif typeface and the ghost CTA button add to the readability. In contrast to our first newsletter example, the Strategist focuses on a single topic.&nbsp;<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Prioritize user-friendly design. Break up dense portions of text with the help of relevant images or even simple decorative elements.<br><\/li><li>Leverage white space to tidy up the information density in longer newsletters.<br><\/li><\/ul>\n\n\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-41179 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/holiday-page\/?utm_source=email_uplers&utm_medium=blog_cta_banner&utm_campaign=holiday_campaign\"><\/a><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Saatchi\">4. <strong>Saatchi Art<\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_672204e1cbd4e_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Saatchi-Art.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_672204e1cbd4e_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Saatchi-Art.png\" alt=\"Saatchi Art Holiday newsletter\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: <\/span><a href=\"https:\/\/milled.com\/saatchi-art\/indulge-in-lavish-neo-rococo-creations-4tigNSlJDi3nA3hY\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Milled<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>Relying solely on their latest rococo creations for the template\u2019s design, all that\u2019s left of Saatchi Art to add is multiple layouts; the alternating layouts keep the reader engaged throughout the newsletter. In every block, the inverted pyramid is in action with the grids leading to the primary call to action. The small-medium text in between the images informs without detracting from the focus on the artwork. The dark borders around each CTA button immediately draws your attention.<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Mix up the layout to keep things interesting, but also optimize for mobile. If you\u2019re using multiple columns, test thoroughly for handheld devices.<br><\/li><li>Newsletters are not just a clutter of links. Strategic link placement is key. Avoid too many links at once. Use emojis, icons, colors, link buttons, etc. to diversify link display. But most importantly, only add relevant links.&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center quote-blog-common is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201c<em>The \u2018why\u2019 behind your email newsletter should drive the content that you use in it.<\/em>\u201d<\/p><cite>\u2014 Jeanne Jennings, founder of Email Optimization Shop<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"VWO\">5. <strong>VWO<\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_672205e6cbd50_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/VWO.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_672205e6cbd50_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/VWO.png\" alt=\"VWO\u2019s holiday-themed newsletter\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: <\/span><a href=\"https:\/\/milled.com\/vwo.com-2\/holidays-are-coming-fast-heres-how-to-prepare-with-experts-uDf8BVNyQyCs4_t2\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Milled<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>VWO\u2019s holiday-themed newsletter template is textual and relies on relevant emojis by way of graphics. The color scheme derives from VWO\u2019s brand palette. The multiple ways of drawing attention to the focus states is enlightening; whereas the webinars are highlighted using link buttons, VWO\u2019s brand-specific CTAs are enclosed in solid buttons. The strategic use of bold text is also a nice instance of this.&nbsp;<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Include the all-important View Online link at the top of your newsletter. Add a Subscribe button also for when the newsletter is forwarded.<br><\/li><li>Don\u2019t forget to add Proof of Consent in the footer of your newsletter.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Zara\">6. <strong>Zara<\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_6722062acbd52_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Zara.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_6722062acbd52_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Zara.png\" alt=\"Zara Newsletter\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: Inbox\u00a0<\/span><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>There are newsletters and there are newsletters. Zara\u2019s is not your typical send. Their weekly newsletter brings subscribers up to speed on the latest arrivals, favorites, and in this case, holiday wear for men and women. The entire email can be seen as an elaborate navbar. Slim, simple, and noise-free, Zara\u2019s holiday newsletter template, like most of their emails, is a testament to understatement.&nbsp;<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Engage your subscribers by asking them to do something, such as taking a poll, a quiz, or answering a question. Take a look at <a href=\"https:\/\/milled.com\/morning-brew-newsletter\/cringe-watching-IM7X3AHlJf45mYPe\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">this newsletter<\/a>.<br><\/li><li>Nail your holiday newsletter subject lines. Once again, don\u2019t rely on AI.&nbsp;&nbsp;&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center quote-blog-common is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201c<em>Let there be one head honcho CTA \u2014 just one main thing that you would like your subscribers to do.<\/em>\u201d<\/p><cite>\u2014 Ginny Mineo, Product Lead at Reforge<br><\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Tastemade\">7. Tastemade<\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_6722077bcbd54_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Tastemade.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_6722077bcbd54_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Tastemade.png\" alt=\"Tastemade\u2019s holiday newsletter\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: <\/span><a href=\"https:\/\/milled.com\/tastemade\/a-sweet-october-horoscope-g7-89ixfCgHFf91_\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Milled<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>Tastemade\u2019s holiday newsletter is fun, colorful, and enjoyable to scroll through. We love the header, the colorful CTA buttons, and the horoscope theme. The use of flourishes (ribbon curls and half circles) add movement to the template, keeping up the visual interest. We also love their rounded CTA buttons and image frames.&nbsp;<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Taking a cue from Tastemade, request feedback from your subscribers. It\u2019s a nice touch at the end of your newsletter, not to mention how useful it is.<br><\/li><li>Since it\u2019s the holidays, offer a gift guide to your newsletter friends. Just like Tastemade does; these are super useful during this time. In fact, according to one survey, <a href=\"https:\/\/www.storyly.io\/post\/12-key-holiday-season-trends-and-50-statistics-for-ecommerce\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">39% of U.K shoppers<\/a> find \u201cbrand-provided gift guides\u201d helpful.&nbsp;<\/li><\/ul>\n\n\n<div class=\"banner_wrapper\" style=\"\"><div class=\"banner  banner-26946 bottom vert custom-banners-theme-default_style\" style=\"\"><a class=\"custom_banners_big_link\"  target=\"_blank\"  href=\"https:\/\/email.uplers.com\/email-newsletter-templates\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"200\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2021\/07\/4-1.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2021\/07\/4-1.jpg 800w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2021\/07\/4-1-300x75.jpg 300w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2021\/07\/4-1-768x192.jpg 768w, https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2021\/07\/4-1-624x156.jpg 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Obsessed\">8. <strong>Obsessed<\/strong><\/h2>\n\n\n<!-- image-text-block start -->\r\n<section class=\"image-text-block\">\r\n    <div class=\"main\">\r\n    \t\t        <div class=\"content\">\r\n\t        \t\t\t            <div class=\"item\">\r\n\t\t                <div class=\"left image-popup-box\">\r\n\t\t                \t\t\t                <\/div>\r\n\t\t                \t\t\t                <div class=\"right\">\r\n\t\t\t                \t\t\t\t\t                    <div class=\"border-wrap\">\r\n\t\t\t\t                    \t<div class=\"templatepopup\" data-attr=\"card-block_672207f7cbd56_1\" style=\"background-image:url('https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Obsessed.png');\"><\/div>\r\n\t\t\t\t                    <\/div>\r\n\t\t\t                    \t\t\t                    <div class=\"blog-popup\" id=\"card-block_672207f7cbd56_1\">\r\n\t\t\t                        <div class=\"rapper\">\r\n\t\t\t                        <div class=\"close-btn\"><span><\/span><span><\/span><span><\/span><\/div>\r\n\t\t\t                        \t\t\t                            <div class=\"inner\">\r\n\t\t\t                                <img decoding=\"async\" src=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Obsessed.png\" alt=\"Obsessed holiday newsletter\">\r\n\t\t\t                            <\/div>\r\n\t\t\t                        \t\t\t                        <\/div>\r\n\t\t\t                    <\/div>\r\n\t\t\t                    <div class=\"source\">\r\n\t\t\t                    \t<p><span style=\"font-weight: 400;\">Image source: <\/span><a href=\"https:\/\/milled.com\/ellemagazine\/these-35-sophisticated-halloween-decorations-are-scary-chic-xv3P46k3IexZe9eC\" target=\"_blank\" rel=\"nofollow noopener\"><span style=\"font-weight: 400;\">Milled<\/span><\/a><\/p>\n\t\t\t                    <\/div>\r\n\t\t\t                <\/div>\r\n\t\t\t            \t\t            <\/div>\r\n\t\t        \t        <\/div>\r\n\t        <\/div>\r\n<\/section>\r\n<!-- image-text-block end -->\r\n\n\n\n<p>Our last holiday newsletter example, from Elle Decor, leads off with a fun hero image. Unlike most newsletters, here is one that\u2019s short yet filled with updates. The sans serif typeface, coupled with single CTAs, simplifies the reading process.&nbsp;<\/p>\n\n\n\n<p>If you remove the ads, there\u2019s not much going on by way of graphics. This is not necessarily a disadvantage. As noted email expert Doug Morneau <a href=\"https:\/\/www.dougmorneau.com\/irresistible-email-newsletter-content\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">advises<\/a>, \u201cRemember, visuals should complement your written content, not distract from it. Use them strategically to enhance your message and guide readers\u2019 attention to key points or calls to action.\u201d In short, visuals are the pillars, not the mansion.<\/p>\n\n\n\n<p><strong>Pro tips:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>One couldn\u2019t say this enough: Test your holiday newsletters! Also, since holiday newsletters tend to be full of links, do verify every link.<br><\/li><li>Include a name in the sender details. Ask your subscribers how often they would like to receive your newsletter.<br><\/li><li>Don\u2019t forget to track the performance of your holiday newsletters. Go beyond opens and clicks, and track lead generation and sales.&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote has-text-align-center quote-blog-common is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201c<em>A key message for brands is that your newsletters don\u2019t have to be super long.<\/em>\u201d<\/p><cite>\u2014 Amith Nagarajan, founder of rasa.io<br><\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Get Started with Your Holiday Newsletter with Email Uplers!&nbsp;<\/strong><\/h2>\n\n\n\n<p>The holiday season of 2024 is here. Our <a href=\"https:\/\/email.uplers.com\/email-newsletter-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\">newsletter template production team<\/a> is here to help. Plus, we\u2019re offering 10% off on all template orders. <a href=\"https:\/\/email.uplers.com\/holiday-page\/?utm_source=email_uplers&amp;utm_medium=black_banner&amp;utm_campaign=holiday_campaign\" target=\"_blank\" rel=\"noreferrer noopener\">Claim it now!<\/a>&nbsp;<\/p>\n\n\n\n<p>For more info on newsletters, check out these <a href=\"https:\/\/email.uplers.com\/blog\/best-email-newsletter-inspirations\/\" target=\"_blank\" rel=\"noreferrer noopener\">10 email newsletter ideas<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What should the ideal holiday newsletter look like? Explore this expert curation of some of the best holiday newsletter ideas and templates<\/p>\n","protected":false},"author":78,"featured_media":41442,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[390],"tags":[],"class_list":["post-41433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-inspirations"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 8 Holiday Newsletter Templates for Engaging Seasonal Campaigns<\/title>\n<meta name=\"description\" content=\"Find out how to create captivating holiday newsletters with these 8 expert-approved templates. Boost your seasonal email success with designs that connect and convert.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 8 Holiday Newsletter Templates for Engaging Seasonal Campaigns\" \/>\n<meta property=\"og:description\" content=\"Find out how to create captivating holiday newsletters with these 8 expert-approved templates. Boost your seasonal email success with designs that connect and convert.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/\" \/>\n<meta property=\"og:site_name\" content=\"Email Uplers\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/email.uplers\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-30T10:43:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-30T12:18:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Top-X-Holiday-Newsletter-Template-Ideas-for-Effective-Seasonal-Email-Campaigns-540x282.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"540\" \/>\n\t<meta property=\"og:image:height\" content=\"282\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Susmit Panda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@email_uplers\" \/>\n<meta name=\"twitter:site\" content=\"@email_uplers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Susmit Panda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/\",\"url\":\"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/\",\"name\":\"Top 8 Holiday Newsletter Templates for Engaging Seasonal Campaigns\",\"isPartOf\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/blog-holiday-newsletter-template-ideas\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/email.uplers.com\/blog\/wp-content\/uploads\/2024\/10\/Top-X-Holiday-Newsletter-Template-Ideas-for-Effective-Seasonal-Email-Campaigns.jpg\",\"author\":{\"@id\":\"https:\/\/email.uplers.com\/blog\/#\/schema\/person\/24f62735fffd154f82f33d19d2eaacb3\"},\"description\":\"Find out how to create captivating holiday newsletters with these 8 expert-approved templates. 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