{"id":8846,"date":"2017-10-18T17:42:50","date_gmt":"2017-10-18T12:12:50","guid":{"rendered":"https:\/\/email.uplers.com\/blogs\/?p=8846"},"modified":"2020-10-13T16:16:34","modified_gmt":"2020-10-13T10:46:34","slug":"ready-use-vs-custom-email-template","status":"publish","type":"post","link":"https:\/\/email.uplers.com\/blog\/ready-use-vs-custom-email-template\/","title":{"rendered":"Ready-to-use vs Custom Email Template \u2013 Decoding the Pros and Cons"},"content":{"rendered":"

Email design is a vital aspect of your email marketing campaign\u2019s success.<\/em><\/p>\n

Many email marketers tend to take the creative liberty of opting for a ready-to-use email template and getting it custom designed and coded. While rest tend to get an email template developed<\/a> from scratch.<\/p>\n

In case you are stuck between purchasing a ready-to-use email template and opting to get a customized email designed and coded, Email Uplers is here to help you decide.<\/span><\/span><\/p>\n

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Custom Email Template: The pricier one, but worth the cost<\/h2>\n

If your brand is one of those who love to set themselves apart from the crowd, using custom templates is your trusty sidekick. Customized and tailor-made as per your requirements, what you conceptualize is what you shall get here.<\/p>\n

You can throw in some interactive elements<\/a> or unconventional email design to make your subscribers swoon and your competitors consider your emails an inspiration. Inclusion of any customization is tackled at the designing stage itself as the templates are designed from scratch.<\/p>\n

\"Taco<\/p>\n

In the above email, at the very first glimpse, you are attracted to the animated GIF and later the unique design.<\/p>\n

While designing a custom email template<\/a>, you have the freedom to have a one-off instead of a re-usable template<\/a>. So even though the cost of a custom email template is more than a ready-to-use email template, the development time and the amount of correspondence involved is significantly less as compared to customizing a ready-to-use email template.<\/p>\n

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Decoding the Custom Email Template COST FACTOR<\/span><\/h3>\n

Looking from the overall cost point of view, the time devoted by your designer and developer towards custom template development is approx. $70 per hour. Moreover, factor in your own time for testing the final email template (approx. $100). The overall cost can be somewhere around $425. The monthly spending for sending 4 email templates thus becomes $425 x 4 = $1700.<\/p>\n

Pros:<\/h3>\n