J.R. Reed+ Associates, LLC is a marketing & advertising firm in Louisville, Ky. They specialize in online media. Their services include website design, website production, website maintenance, performance analysis, custom reporting, e-mail marketing, hosting, programming, application development, marketing, social media consulting, search engine optimization (SEO) and search engine marketing (SEM).
LouTour is a corporate networking group where a group of friends and business associates come together to play golf once a week. On the 20th anniversary of the golf league, J.R Reed+ Associates wanted to send a professional email to the group. Uplers was hired to create an email template which included creative font treatments, supportive graphics and layout ideas to make it more visually appealing.
Since 19 years primary method for communication was via email newsletter for which they were using plain email with logos in the header. Now they wanted to their email newsletter to look more professional.
As emails were content heavy, so goal here was to design and develop a new email template to make it more compact and spice it up with golf related imagery sprinkled with the text content. Suggestions regarding fonts and color schemes were also to be considered while designing.
The template was to be reused to update information frequently. What the recipients should receive was a professional looking email design with present information, which includes scores and hole prize winners of the golf league.
To increase number of active participants for the upcoming golf league.
As per their guidelines, we provided them the email designs for reference and customized the design and coded the template in a way that they can modify the content from the ESP independently to update the information on daily scores, hole prize winners.
We assisted in producing and integrating an advanced responsive email template directly into their MailChimp account. We also created a MailChimp template overview video for their guidance, so they can customize independently as per their needs.
I searched online for vendors who design professional email templates. Uplers was one of the top search results. Within seconds of being on their website, I was sold on their design abilities. Their portfolio, and their site itself, was very impressive
James Reed, CEO.
Communication with every member of Uplers’ team was professional, courteous, and quick. They were very responsive and attentive to my need,
James Reed, CEO.
Just sent out my first email using the new template. LOVE it. Great work. I'm excited to hear what the people on my list have to say about it. I'm expecting several nice comments about it. Biggest thing I have noticed so far is how incredible it looks on mobile. Fantastic.
I am getting exceptional feedback from the recipients on my e-mail this morning. Great work. Thank you.
I just wanted to follow up and let you know that I have been using the template that your team created for me for a month now. It is a huge success and well-liked by all. I get compliments on it on a regular basis. You met or exceeded all of the goals I had for doing this in the first place. Thank you again for your great work.
The client have shared high rating for quality, scheduling and willingness to refer. James Reed, CEO believes that our quality is top notch as he was amazed by the template view in mobile and is ready to refer and build a long term association with the client.
Uplers worked diligently to address all needs, and they were fully attentive to business goals. Their design skills cannot be overlooked.
James Reed, CEO.
Note: This case study was created for our earlier brand EmailMonks.
Uplers have the expertise both in Designing & Development for Email Templates & Landing Pages