Tag Archives: a/b testing

Many marketers make a common mistake of creating too many landing pages and forgetting about them forever. Making assumptions that the landing page you cre...

Like the famous proverb goes, “A rolling stone gathers no moss”, it is important to keep moving forward, be it in life or in your email marketing campaigns. Stagnation in terms...

Effective customer or subscriber on boarding is one of the most vital needs your marketing communication strategy should provide solutions to. Welcome emails or welcome series as s...