Pardot, newly renamed as Marketing Cloud Account Engagement, is a B2B marketing automation platform. In this post, we will see how to lay the groundwork fo...
Tag Archives: salesforce
Salesforce Marketing Cloud
November 23, 2023

A MarTech stack, part of every email marketer’s arsenal, often tends to sprawl across multiple verticals- SEO, CMS, social media, and, of course, email. ...
CRM
November 16, 2023

Pardot AI is a suite of Artificial Intelligence functionalities that are integrated into the Salesforce Pardot marketing automation platform. These functio...