Author Archives: Prajakti Pathak

Email Marketing September 21, 2021
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It is imperative that customers always have a great brand experience. But should you let them opt out of holiday emails? Let’s find out...
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CRM September 9, 2021
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How does a recruitment agency benefit from adding a CRM tool to its technology stack? What are some use cases of email integration? Read on...
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Banners August 30, 2021
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How to choose between static and HTML banners? Read on to find ...
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If you’re taking the Mailchimp route, hiring a specialist is your best bet. Read on for top tips to get the best experts on board...
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Uncategorized July 27, 2021
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Expert Interview Series: Part 3 Ryan Phelan Co-Founder, RPEOrigin The Commandments of Big Data for Emails from the Expert Himself What really goes int...
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Email Marketing July 27, 2021
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Click-through rate or click-to-open rate: Which is a more bankable measure of the optimization and potential success of your email marketing campaigns...
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Banners July 19, 2021
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Are you struggling to make your ads work? Try A/B testing your banners and see what resonates the most with your target audience ...
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Here’s how to elevate your email marketing with Marketo and a Marketo Automation expert. ...
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Email marketing automation and an automation specialist can work wonders for your ROI. Here’s how!...
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Email Design June 17, 2021
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Email templates are crucial as they make automation easier. Learn how Modular email templates save time and boost productivity ...
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Email Marketing June 7, 2021
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Here are 10 email design blogs you should bookmark to stay up to date with design trends and tips and tricks. Read on....
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Email Marketing May 20, 2021
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Expert Interview Series: Part 2 Magan Le Content Marketing Manager, Litmus “Agile Email Marketing” – The Way Forward Magan Le Content Market...
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Expert Interview Series February 5, 2021
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Expert Interview Series: Part 1 In Conversation with Bhuvan Desai About His Journey with Email Uplers and The Past and Future of Emails Bhuvan Desai V...
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