As we find ourselves in the ripe center of the holiday season, email marketers all over will agree that it will only get more challenging to captivate thei...
Tag Archives: Email Marketing
Marketo
November 28, 2023
While the acquisition of new subscribers should, no doubt, be one of your topmost priorities, one thing that you must juggle with it in order to ensure tha...
Outsourcing and Dedicated Resources
November 24, 2023
If you are a small business, the following signs indicate that you should consider outsourcing at least some of your email marketing:
Any email marketer or business owner worth their salt would be disconcerted by the following scenarios:
Salesforce Marketing Cloud
November 23, 2023
A MarTech stack, part of every email marketer’s arsenal, often tends to sprawl across multiple verticals- SEO, CMS, social media, and, of course, email. ...
Email Campaign Management
November 20, 2023
Can the case be made that given the inherent excitement of “new arrivals,” design should not be the primary objective? In other words, should the email...